Researchers based the 2015 study on the responses of more than 15,600 consumers who received price quotes from competitive car insurance companies in the last nine months. What increased this trend? Because of the rising insurance rates, customers are being forced to search for a policy that will save money. However, the interesting aspect of the study came from the fact that fewer than expected that are switching providers.
When customers seek out insurers, they look for clear and effective communication about the policy options. Consumers must make sure the policy will meet their needs, and they should ask about discounts as well. In 2015, shoppers who switched insurance companies have averaged $388 in savings, which is compared to $340 in 2014.
The study found that satisfaction with purchases rose 12 points up to 833 in 2015. The price factor improved 13 points since 2014. On a nationwide scale, auto insurance companies increased their rates an average of 2.1 percent in 2014, which follows an increase of 2.5 percent in 2013.
While price does play a crucial role in policies for consumers, you have to consider other critical factors to have a positive experience. For example, what does the policy cover? If you have to file a claim, that will be the moment of truth for customers. As a customer, you want to search for car insurance providers who display their policy information in a clear manner to prevent complications when trouble strikes.
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